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POWERGROUP |
We regard corporate citizenship as the integration of the needs of the society into our corporate life and for taking on social, cultural and financial responsibility.
Corporate citizenship means that the POWERGROUP acts corporately as a dedicated citizen and actively helps shape society by shouldering responsibility. Business Design Thinking can also be used successfully for non-profit projects. The POWERGROUP uses its experience in Business Design Thinking on a voluntary basis for developing strategic concepts for fund-raising and relief campaigns. This primarily involves corporate giving in the form of donations or sponsoring as well corporate pro bono activities including the development of marketing concepts and direct personal participation in projects. In many cases, the POWERGROUP provides start-up funds directly. As soon as a project is financially independent, we support the ongoing work by providing marketing strategies or by creating advertising campaigns.
